User Stories are not requirements

User Stories are not requirements

I always struggle with the word “requirements”. This is how specifications and functionalities are normally called when working on a project. Requirements create a blanket of necessity and limit the empowerment of product managers to be effective at solving problems. The word requirement, and its verb counterpart to require, in their essence define something that is “required”, “needed”, “expected”. The

What’s in an Agile transformation?

View on the open space

Today’s market is increasingly competitive as new products are launched daily and entire industries are thrown upside down by innovators. Think of Uber and Lyft, how they have revolutionized the taxi industry, which — caught by surprise — is struggling to redefine its identity and maintain market relevance; or the recent purchase of Whole Foods by Amazon, the leader of

Use the 5D Canvas to plan your product across the 5 Dimensions of great products

Use the 5D Canvas to plan your product across the 5 Dimensions of great products

Once you have a Product Vision and an initial understanding of the customer needs and the opportunity, it’s a good time to look ahead across all 5 Dimensions of great products and begin thinking about the activities to do at each stage of the product development process. As we discussed in several occasions, there is a risk in approaching the

Closing the Delivery gap

Closing the Delivery gap

We have become increasingly good at building products. Agile, DevOps, Lean Startup methodologies have reduced the time to market and the complexity of deploying a new set of features, while improving the quality and shortening the feedback loop with customers. Armed with these methodologies, product managers can ideate, design and build products in shorter times, deploy them in the marketplace,

Using Buy-A-Feature to rank customer value on a set of features

Using Buy-A-Feature to rank customer value on a set of features

Buy-A-Feature is a great tool to source interest from your end-users about a set of features, and understand how they make trade-offs between them. It’s effective at providing a high-level prioritization based on your customers’ preferences, perceived value, and expectations. There are many versions of this tool, and many ways it can be used. This method can be used to